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Netflix has a new feature in the works. You will be able to subdivide your account into “profiles” with their own queues and mailing addresses. If you have the typical 3-at-a-time Netflix program (meaning you can have three discs checked out at once), you could split it into three different profiles, each one effectively on a 1-at-a-time program. Or you could have one profile with 2-at-a-time and a second profile with 1-at-a-time.

I got an unintentional sneak preview of this feature when I went to the Change Shipping Address page on Netflix today. It looks like the Related Questions section on this page was accidentally linked to information about the profile feature instead of information about changing your address. In this section is a link to an Assign DVDs page, where you are supposed to be able to split up your queue to your different profiles, but the link doesn’t work.

If Netflix actually does roll this feature out, it will be very cool. But they may want to change the name: They already have something called a “profile” that is completely different (it’s a page where you can publish your reviews and comments).

Update: Account profiles are now available. If you go to your Netflix account you can create them. Here is more information about profiles.

You can also filter the Netflix site by movie rating for each profile. I’m going to use this to create a separate profile for our kids to log in and see only the family and kid-friendly movies.